Fashcapade kicked off its MARCH MEN series, which shines a spotlight on male fashion. I was given the opportunity to guest blog on Fashcapade's site to talk about how I see fashion, the origins of Demeanor and my design process. Below are a few excerpts from the post:What does fashion mean to me?
Fashion, is all about creativity, confidence and comfort. To be fashion forward or just ahead of the curve in any field, you have to kind of disregard other people’s opinions and be able to be push boundaries, while being confident and comfortable in your ideas. Anyone who has pioneered anything is usually the person that gets laughed at or talked about, but eventually people catch on and follow suit.
Taking chances is also a big part of fashion; you can’t fail if you never try, so even in failure you succeed at trying something new.
Why we decided to launch Demeanor?
My partners and I launched Demeanor as a lifestyle brand over a year ago. Our goal from the very beginning was to create an all encompassing company. The whole idea of a lifestyle brand is, we want you to get dressed in Demeanor clothes, with Demeanor art hanging in the background, and listen to Demeanor music on your way to a Demeanor event.
Why we decided to launch Demeanor?
My partners and I launched Demeanor as a lifestyle brand over a year ago. Our goal from the very beginning was to create an all encompassing company. The whole idea of a lifestyle brand is, we want you to get dressed in Demeanor clothes, with Demeanor art hanging in the background, and listen to Demeanor music on your way to a Demeanor event.
We also wanted to create an experience that spoke to our generation and our environment. No one I know wants to pay a million dollars for a high quality shirt, but we all want to look like we paid a million for it, so for us we decided to create that, high-end-quality at a reasonable price.
To read the full post, click here to visit Fashcapade's site.
by @DM_Ju
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